23 Haziran 2015 Salı

Watch The Year's Top Ads Challenging Gender Stereotypes

Here are the 8 top ads recognized for the inaugural Glass Lion award celebrating work that addresses issues of gender inequality or prejudice.

This week in Cannes, France, the advertising industry is celebrating the best ads of the past year. First the first time ever, an award called the "Glass Lion," was handed out for ads "that implicitly or explicitly addresses issues of gender inequality or prejudice."

The award, created in part by Sheryl Sandberg's Leanin.org, recognized seven top campaigns. A top award, called the Grand Prix, was handed out to pad brand Whisper for its "Touch the Pickle" campaign. Here are all the ads:

Contraceptive company Urufarma ran this ad presenting a new angle on gender equality

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KAFA, an NGO for women's rights, launched this campaign to confront a wave of domestic violence in Lebanon

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The National Women's Law Center enlisted comedian Sarah Silverman to "get women pissed about the wage gap"

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