24 Ocak 2016 Pazar

Twitter To Overhaul Executive Team And Board, Reports Say

Jack Dorsey

Mike Blake / Reuters

A tidal wave of turnover is coming to the top of Twitter, with a number of critical executives on the way out and two new board members on the way in, according to reports.

Twitter head of engineering Alex Roetter, product VP Kevin Weil, and head of media Katie Jacobs Stanton are all leaving the company, according to a report in Re/code. Jason Toff, the GM of the Twitter-owned Vine, is also leaving, per Re/code.

Two new board members will soon be appointed, according to a report in the New York Times.

Twitter did not immediately respond to a BuzzFeed News inquiry on Sunday afternoon.

The departures will likely make what has been a turbulent time for the company even more shaky. Twitter's shares have dropped over 22% since the start of 2016, and over 50% in the last year. The company is being pounded by Wall Street investors disappointed by its slow user growth.

The highest profile Twitter project meant to spark that user growth is Moments, a tab containing curated stories — about news, sports and entertainment, etc. — made up of individual tweets. Moments, released last October, is a product shaped heavily by Weil and Stanton, and their departures don't speak highly of its performance to date.

Twitter is also expected to announce the hiring of a new chief marketing officer on Monday, according to Re/code.

From the start of his tenure as Twitter CEO last year, Jack Dorsey indicated a willingness to rethink the company's fundamentals. Up until now, those changes were largely product-related, with a 10,000 character limit reportedly on the way and experiments with an algorithmic feed in process.

However, Dorsey's quest to change the company will now contain a big human element as well, providing yet another challenge for a company now used to them.



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